We’re excited to invite you to the Massarius and Criteo Breakfast & Learn.
A morning full of content, networking and inspiration for publishers.
Among the topics, we’ll cover:
- Addressability
- Supply Path Optimisation / Demand Path Optimisation
- Monetisation strategies
- Current challenges for publishers
- Key areas of focus for 2023
Please don’t forget to:
- Bring your ID with you as it’s needed to enter the Embassy
- Enter the building from the Hyde Park Gate entrance
Panel: “Top Trends & Goals for 2023”
Moderator: Chloe Lambert, Head of Commercial Sales & Partnerships, AOP
Panellists:
Alex Kirby, Revenue Operations Director, Hello Magazine
Lauren Dick, Executive Director, Media & Data Services, Dailymail
Leslie Pacome, Head of Digital Partnerships and Video, Reach PLC
Lauren is responsible for product development and commercial strategy across all of Mail Metro Media's digital channels, including video, programmatic, and the data suite. She also identifies additional opportunities for diversification and opportunities driven by onboarding new partners, technologies, and market innovation.
With over 20 years’ experience in the marketing and publishing industry, Chloe’s background spans the digital media, events, and data analytics sectors. Having spent more than a decade of her career in Haymarket Media Group, as well as notable experience with Festival of Media Global, Chloe has extensive expertise on the current issues facing publishers, advertisers and media agencies. Her passion for driving results and progress benefits not only her clients, but also the industry as a whole, making her a spirited contributor in the digital space, pushing conversations around sustainability, diversity, and technical innovation. Currently the commercial lead at AOP (Association for Online Publishers), Chloe is a well-connected figure in the industry, owning valuable insights into the business, ethics, and evolution of digital publishing.
Franziska is leading Criteo’s Publisher Partnerships team for EMEA and joined Criteo in 2009. In her first years with the company, Franziska opened and implemented Criteo’s supply business first in Germany and later in Brazil. Over the last years, Franziska has held several supply leadership roles within Europe.
Holly has worked for over 13 years in the digital space. She started in ad operations for Disney back in 2009 before becoming part of the development and shift of ad networks to programmatic platforms at Unanimis, Tribal Fusion and Tremor Video. Her knowledge of supply and demand-side platforms as well as all the technologies which have become part of the supply chain was deepened by her time working for Enreach DMP which took her to Helsinki for a year. Now, Holly works with Massarius to drive publisher adoption of their yield management product and is dedicated to helping supply owners in finding the right technology stack and set-up for them.